Bad Princess Noir

Shushu Cherry's "The Bad Princess Project" was born out of nostalgia for Harajuku's  youth style in the 2000s. 

When drawing clothes, our team Shushu Cherry not only draws on silhouettes and details but also,

draw the daily life of our muses.

All the muses of us, all the bad princesses, wearing our clothes, walking the streets, listening to music

going on a trip, etc.

We draw a picture where we can shine together in the daily life.


The Angel Shushu Set-up marks the beginning of the Bad Princess Project.

This lookbook, imagining the genre of 'Princess Noir',

was done with the new- born pure angel colour.

We wish all princesses to glow hard and solid in sweet frills and cosy cotton.


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